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Saffro Mellow
Saffro Mellow Coatings and Resins, based in Ahmedabad, Gujarat, is a leading manufacturer and supplier of high-quality industrial paints and coatings. Since 2008, they have been recognized for their diverse range of products, including solvent-based and water-based paints, primers, and wall putty.
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Overview
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The brief
Saffro Mellow needed a comprehensive set of graphic designs to enhance their brand presence across various platforms. We were tasked with creating visuals for their events, exhibition participation, seminars, and festival promotions. The goal was to develop impactful graphics that would effectively communicate their brand’s quality and expertise. We designed a logo and developed creative materials that supported their marketing and promotional activities. This included designing brochures and digital assets that were used for exhibitions and seminars, ensuring that all materials aligned with their brand identity and helped in establishing a strong visual presence.
The Challenge
The primary challenge was to create a unified and professional visual identity for Saffro Mellow that would stand out in the industrial coatings sector. The designs needed to reflect the company’s expertise and quality, while being versatile enough for use in various promotional contexts such as events, exhibitions, and seminars.
The Solution
To address these challenges, we crafted a distinctive logo and developed a series of creative designs tailored to each promotional context. The visuals were designed to be consistent with Saffro Mellow’s brand identity, highlighting their industry leadership and product quality. Our designs successfully enhanced their visibility and engagement at industry events, contributing to a stronger market presence.
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